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San Francisco Giants pitcher Brian Wilson, aka “The Beard,” is a character. He is arguably the most dynamic character in professional baseball today, and possibly all time. 


At the moment, he is on my TV showing off a toy gnome created in his likeness, while exuberantly exclaiming things like “gnome-tacular,” “gnom-ians” and “Deedle deedle dee, I’m a gnome!” Gotta love a good character.

As a ghostwriter, I’ve written about many different characters. Some people might this this as an unusual way of describing the real life people I write about in business, biographical and other nonfiction books. I see it as a way of adding impact to the creative process – and it’s wicked fun!

Beards and gnomes aside, we are each one-of-a-kind characters with unique stories to tell – whether of business, of life passions, of life in general or otherwise. When writing on behalf of someone else, in my mind they become a character, the main character in the book. The people they talk about, supporting characters. Their words and information conveyed to me, the plotline. Each book tells a story and I always feel privileged to be the one who gets to tell it.

The most exciting part of the ghostwriting process for me, quite honestly, is the development phase. Just like a good novelist, this is when I figure out and flesh out the book characters, discover the story that needs to be told and brainstorm the best, most creative way to tell it. I have also been known to select a song or group of songs as my “inspiration music” for a new project.

In the world of baseball, the development phase is like the pitcher warming up in the bullpen before the game. Brian Wilson, in the same TV segment today, said that this is by far his favorite part of the game. Not the actual experience of being on the mound, pitching or successfully saving the game – but the preparation process (which, like mine, also includes music).

In the world of ghostwriting, I know that the more I prepare, and the more fun (creativity is F-U-N!) I have in development, the better, and less painfully, the actual writing process goes. And for those times when the pipelines of creativity do get clogged, I might have to track down one of those Beard gnomes and make it my imagination good luck charm. Baseball players aren’t the only superstitious characters.
 
 
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“Your Story Matters, tell it” are words on one of many inspirational writing-related plaques, which decorate my office. It’s so easy to forget this in the face of all the reasons we give ourselves NOT to share our story...   
 

In the last few blogs, I’ve been focusing on the personal branding side of our firm – adding clarity, continuity, consistency, creativity and impact to your written message.  Our other passion is helping you tell your story through our professional ghostwriting services.

This might mean consulting with you along the path of your manuscript-writing journey or at the next level, editing your work as you write, or the whole shebang – sharing the incredible creative experience of writing a book with you, side by side, as your own personal ghostwriter. We love to help people share their stories!

“Your Story Matters, tell it” are words on one of many inspirational writing-related plaques, which decorate my office. It’s so easy to forget this in the face of all the reasons we give ourselves NOT to share our story. The questions that plague us, like – How will I get published? Should it be a movie or a book? Are my words good enough? Who will read my story? What IS my story?

As someone who started writing stories at the age of seven and then began my professional writing career 12 years ago, I can assure you that once you discover your story (or stories – why stop with one!) and decide to write it, all the questions and doubts have a way of dissolving. When a story presents itself to me, it’s like a thin, cool mist of creativity envelops me, obscuring everything else except the words – all the beautiful words begging to be seen. This applies to both fiction and nonfiction works. All words are beautiful, even if they’re not the next ‘great American novel’.  

It all starts with finding the story you are meant to tell. I find that the Socratic method, asking an incessant stream of questions until you reach the “ah-ha” moment is extremely effective. (And I don’t mean any of the questions from earlier in this blog – the self-doubt ones!)

What kinds of stories inspire you the most? Emotional memoirs, uplifting tales of triumph over adversity, quirky tales about life’s lessons, something else? Why?

What do you like to talk about the most? Personal stories from your life, a hobby or passion (are you a history buff for example?), or your specific area of professional expertise that always fires you up? Make a list and see what stands out!

Who are you writing for and why MUST you share your words with them? Is it to inspire a certain group of people, entertain, educate or another personal reason?

I hope these three questions are just the beginning of the journey to tell your story. What inspires you to tell your story? Please add a comment below and share this blog with your friends! Thank you.